Stockholm / Beijing– Sweden-based Bringiton and Tom Group’s Mandarin general entertainment channel China Entertainment Television (CETV) are developing Big Time Spender, a reality competition TV series on shopping. The series will showcase Western brands to consumers in a character-driven contest which requires strategies and relationships in shopping across China. The partners are working with advertisers to co-develop content to integrate brands into the episodes. The winner will get to spend $1 million in Hong Kong in one day. Ericsson Internet Payment Exchange (IPX) will provide payment and interactive services for the series via premium SMS. Recently launched in China, Ericsson’s service provides mobile payment and connectivity via SMS, MMS, WEB & WAP.