The Rise of Asian Television

The booming Asian entertainment content market shouldered some of the top influential leaders in TV, film and digital media while providing a quality platform for convergence within the media players in the content and broadcast industry. Thanussha Priyah reports.


asian television ZenithOptimedia

 

The vibrant Asian TV market has been actively co-producing with record-breaking US$244 million estimated worth of deals and partnerships brokered within the region in a single market. The new trends skyrocketing in the Asian market drew attention to South Korean formats in the recent years. Keshet International, the international TV Production Company known for their global phenomenon Homeland and Rising Star, has opened an office in Hong Kong. All3Media has opened an office in Singapore headed by Sabrina Duguet, Executive Vice President of Asia Pacific. ZenithOptimedia, meanwhile, forecasts a 23% global increase in the amount of time people will spend consuming online video daily in 2016, and an additional increase of nearly 20% in 2017. The rapid rise of smartphone and tablet penetration across the globe. It expects mobile video viewing to grow by 44% in 2016 and 35% in 2017, with video consumption on non-mobile devices increasing nearly 10% in 2016 and 7% in 2017. The company said mobile devices accounted for 23% of time spent watching online video worldwide in 2012 and 40% in 2014, and forecast it to reach 53% in 2017. That increase has been accompanied by a decline in linear viewing in France and Russia since 2013, in the U.K. and the U.S. since 2014, and declines are expected in China this year. The digital revolution is a decade old now, and while many Asian markets are still lagging in fixed and wireless broadband deployments, audiences in the region are nonetheless following global trends. Increasingly, they do not really distinguish between digital and traditional media; what they want is flexibility and choice in how and when they consume the content they want.

Fuji TV sealed deal with JSTV

Fuji TV received their first deal for Fuji TV received their first deal for the upcoming documentary, How Pokémon Go Changed the World. London-based broadcaster, JSTV, will be airing the documentary across 60 European countries by January 2017. The programme shows the frenzy of the world induced by the game Pokémon GO which became a blockbuster mobile game last year. The program focuses on the new relationship built between people and the latest technology. For the first time, Fuji Television was allowed to film the front line of the game development in San Francisco, U.S.

Aurora formed agreement with Kathy Morgan International

Aurora Media Holdings (Aurora), one of Southeast Asia’s media and entertainment asset incubation, investment and management vehicles has signed a multi-picture development and production financing agreement with Los Angeles-based global sales and marketing agency Kathy Morgan International (KMI).

Silver Wolf International forged partnership

Silver Wolf International announced partnership with EnMedia Sdn Bhd to launch a new food channel designed for the international market. The new food channel will be launched in the first quarter of 2017. The second announcement was with FiTA Studios, where they signed a co-production and co-investment partnership for a slate of 8 titles. Monstrou Studios also signed a partnership deal with Silver Wolf International for the series Salam Ramadan.

Jimani Tofu scored funding and global distribution

Written, directed and produced by Jason Chan and Christian Lee, Jimami Tofu, a romantic feature set in Okinawa and Singapore has secured production funding and global distribution. It will be BananaMana Films’ first full length feature but has garnered pre-sale agreements with international distributors including Korean media giant IHQ, Japanese global TV platform VIKI and Encore Inflight. The film is led by an international cast including Jason Chan, Mari Yamamoto, Rino Nakasone, Masane Tsukayama, Christian Lee and many prominent Okinawan actors.

Antares closed deal with Nordic World



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