Tablet devices and the growth of social platforms are forcing broadcasters to cross the panel divide and turn audiences into customers, but this is stretching their IT competency and creating risk some may pay for with their brands. Adrian Drury explains.... Read More
Tracking online properties has been the bane of marketeers since the inception of the World Wide Web, until Nielsen recently launched a new system of measuring online properties – the Online Campaign Ratings (OCR) in the US.... Read More
Jim Henson, if he was still alive today, would have turned 75 on September 24 and in homage of this date, the Singapore International Film Festival (SIFF) organised a special screening of documentaries and rare footage highlighting Henson’s 40-year career in television and fi lm.... Read More
Asia-Pacifi c’s PayTV landscape is in a state of flux. At present, the industry is littered with markets of varying performance standards. Although regulatory improvements have been made in some territories, others are still muddled in over-restrictive legislation. TV ASIA Plus highlights some of the key fi ndings from CASBAA’s latest industry review.... Read More
Thailand’s growth in the satellite and cable TV market is rocketing with household penetration making huge gains. And new legislation is set to deliver even more content to the Kingdom’s 20 million TV households. Ron Corben explains how Thailand’s TV business is all smiles.... Read More
Apollo Awards 2017 offers 21 categories this year, including direction, cinematography, editing, art direction, music composition, sound design, colour grading, visual effects, motion graphics and animation.